Variant Marketing is focused on 3 things: results, results, results. This is what ultimately really matters. They can do a lot for any business that needs clients from the web (especially SEO and SEM).
I had the opportunity to work with Variant Marketing building our e-commerce site. Their design and implementation of the hierarchy of our site has brought us exceptional performance in terms of conversion rate.
Variant Marketing breaks down complex problems and gives meaning to confusing situations. I would recommend Variant Marketing for all consulting services because I know that their analysis and traceable returns will be spot on and delivered as promised.